REAL ESTATE IS EVOLVING
Similar to the music business, technology is changing real estate. Think about it. Realtors were the sole source of “homes for sale” information for 150 years. They published their own lists for themselves, printed magazines for the public and put ads in newspapers. But in 2006, Zillow, Trulia and others invented the real estate search engine and now, 90% of all property sold is first seen on the Internet. The tools of a Realtors are now search engine optimization, social media and Internet marketing techniques as well as banking, legal conveyance and due diligence. It's a very different skill set these days to be a professional Realtor.SMARTER USE OF TECHNOLOGY TO SELL YOUR HOME
The better a buyer knows your home, the more comfortable they are taking the next step. Potential buyers shopping on the Net want to see pictures with detailed descriptions and a website made just for that property. They want a video tour, a 3D Google Earth overview and a PDF of the brochure. And, since 33% of all adult Americans own smart phones, I also recommend a custom QR-code for each listing. I call this approach "Internet-based real estate marketing, detailed more at my website - http://mikemostyn.com/10-steps-to-market-real-estate/.LOCAL WISDOM NOT ON THE NET
I was brought up on the Peninsula, left for college and the computer business and returned a dozen years. I have the local wisdom to get the best for less. For example, there are 1200 named lakes in Mason County. Which has the best resale, allows personal watercraft or has rental possibilities? It takes local wisdom to know which side of Hood Canal has more sun, or has the biggest view and the deepest moorage? Is there an island with a sewer system? Where are HOA fees lower, tee boxes greener and the fishing hotter? Just ask me and I will take you there.I REPRESENT PEOPLE - NOT PROPERTY
Together, you and I can find what your family wants to see. I listen and can make suggestions when asked. Make an offer and I will negotiate as if it were my money. That because I represent others, to achieve their goals and succeed only when others succeed. It’s a privilege I respect and do my best to earn.
