WHY USE THE NET?
89% of all properties sold are first seen on the Internet. This means the single most critical challenge for Realtors is to move a potential buyer from their screen to visit my listings. Realizing that if an Internet shopper does not see a listing, they cannot consider it, I syndicate every listing to the big real estate search engines like Zillow, Trulia, Yahoo, MLS.com, Homebase and others including Facebook.SMARTER USE OF TECHNOLOGY
The better a buyer knows a home, the more comfortable they are taking the next step. Buyers want to see pictures with detailed descriptions on a website made just for that home. They want a video tour, a 3D Google Earth overview and a PDF of the brochure. And, since 33% of all adult Americans own smart phones, I increase the number of screen that can see my websites by 84 million with a custom QR-code for each listing.
OLD SCHOOL WHERE IT WORKS
With my focus on Hood Canal, Mason Lake and the protected waters of Case Inlet, the demographic of our vacation home owners is older. With less interest in technology, 2900 waterfront owners now read my newsletter – The South Sounder. With quarterly news, local activities and real estate information, I give locals the opportunity to trade up.
AND FOR OUR BUYERS
I was brought up on the Peninsula, have lived here for a dozen years and know what to watch for – local wisdoms to get the most for less. If something is on the market my buyer would love, I find it and negotiate as if it were my money being invested. There is however one service I do best – I listen. When told what matters, it’s my responsibility to act accordingly. I keep confidential those things private and proceed like a member of the family. After all, I represent others interests to achieve their goals, get paid based upon that representation and succeed with word-of-mouth. It’s a privilege I respect and do my best to earn.
